What do we all have in common these days? We share our experiences on the internet! But people are now much more selective when they use the social media platforms. They want to save time by only seeing the things that truly interest them. No one has the patience to read long stories that don’t really have a message. This general behavior is making things harder for the affiliates who try to promote their work on social media channels. As an update to our affiliate marketing for dummies series of articles, we will show you why quality is more important than the quantity.
Everyone who owns a website and wants to generate traffic on it is using SEO. From the top affiliate networks to a brand new beauty blogger, everyone does a bit of search engine optimization, voluntarily or not. These factors determine how a search engine like Google will rank your affiliate site as compared to your competitors.
Everybody tells you that Google loves a high-quality site. Everyone who works in digital marketing has heard this line at least once by now. There are general guidelines about how to create a high-quality website, but no one can tell you for sure if those are authentic or not. The only one who can say if a site can be marked as high-quality is Google itself. In this article we’ll clarify what counts as a high-quality site. Also, you can learn affiliate marketing directly from Google’s queries!
It’s common knowledge that colors influence the customer’s behavior. This happens because certain colors “wake” certain emotions and marketers use colors to trigger the response they want from the customers. Of course that even the wealthy affiliates use this basic marketing trick to make visitors perform the action they want. You can call it manipulation, you can call it smart marketing, but one thing’s for sure: people do react in a certain way when they see a certain color.
Most of the top affiliate networks today can’t afford to not have social media presence. Social platforms allow them to create a genuine relationship with their customers and also find out what people are saying about their brand. The benefits of social media are countless and there’s no real reason why these platforms shouldn’t be used. Although affiliates use social media to share their content, it seems that the online platforms don’t perform well when it comes to lead generation. The champion at generating leads is an old channel: email marketing!
Have you ever thought about what differentiates a regular affiliate site from a top affiliate site? The good affiliate sites invest in content marketing that can generate leads, increase ROI and brand awareness. On the other hand, the best affiliate sites use the same principles, but still their content gets more online exposure. Are there any secrets that the top affiliate marketers don’t want to share? Ok, let’s not call them secrets but practices that are always implemented (with great results) by the very best affiliates:
Having a digital presence does not necessarily mean that you know you way around the internet. There are many affiliates that may have lots of experience in online marketing, but their knowledge resumes to what they read in the affiliate marketing for dummies book. Why? Because they made poor choices right from the start. They all made the same mistakes and they are still hurting from those bad decisions. No matter what goals you have for your website and how you want to position or establish your affiliate site, here’s what you SHOULDN’T do:
The biggest reason why someone becomes an affiliate is to make money, this is no secret. The beginning can be confusing for affiliates, as they don’t know exactly how to deal with digital marketing. A new affiliate will run in every direction, will try anything and will have no idea how the mistakes made at the very start will influence his long term success. Knowledge comes with experience, but you can still learn affiliate marketing tactics if you make time to read what are the most common mistakes made by new affiliates. Read them and make sure you won’t repeat them yourself.
Like we mentioned in the first part of this article (click here to read part 1), every wealthy affiliate has a highly conversions optimized site. After you read about the importance of A/B testing, the objective of a page and why is recommended to make your purpose clear, now it’s time to learn new things. This is a list of 5 new ideas that you can implement on your site to get great conversion rates.
Every wealthy affiliate seems to have a website that is like a conversion machine while you struggle to keep your conversions afloat. You wonder how is that possible? Rest assured that true optimization is technically impossible! The secret of the most effective affiliates is that they continue to improve, test, and refine their work. In this article we will give you 5 ideas for conversion optimization that will help you improve your site: