Can you spell B-I-N-G-O?

Can you really spell B-I-N-G-O?Any bingo affiliate who is truly passionate about his online business should know how the balls roll!

And by that, of course, I’m referring to the different types of bingo games out there, their particularities and, most importantly, who plays the games of the Bingo sites you’re promoting.

American Bingo vs. British Bingo

We all know more or less about the two giants of the game – the American and the British Bingo – but have you ever wondered why some people prefer one to the other, besides choosing according to their nationality? The major difference isn’t only about geography, but it has to do with the number of balls: Bingo is played with 90 balls for the British when it’s a game of 75 balls for the Americans.

Players who prefer British Bingo receive maximum 6 cards of three rows and nine columns that have five numbers written on each row. Therefore, they end up having 15 random numbers from 1 to 90, marking them one by one until they form one of the winning patterns. Which are only 3, as diversity isn’t the game’s strong feature: one line across, two lines across and a full house.

It’s considered the traditional form of bingo thanks to its simple rules, but also because the game’s roots are said to be found somewhere in the European Continent. But what makes it really special is the exceptional atmosphere of the Traditional British Bingo halls!

As for the US and Canadian Bingo, now, that’s what we call variety. There are less numbers – 75 instead of 90 – and the cards have the format of a 5 x 5 grid. The letters B-I-N-G-O are written at the top of each of the five columns and the center cell is the only square on the grid left empty. The lucky patterns come in different shapes, from stars, hearts or trees, to geometrical shapes or lines.

One of the many advantages of 75 ball online bingo, is the pre-purchase option. The player can basically pay for the ticket before the game begins and even go for those quick errands, while American Online Bingo sites provide an automatic daubing as well. The only thing the player has to do is check his winnings!

Other game variations

The 30 ball Bingo is the newest and fastest online bingo type of game, perfect for the jackpot hunters! The cards consist of a 3 x 3 grid with 9 squares and 30 numbers that are called during the game. As for the winning patterns, most of the bingo sites accept full house only, while others have a progressive system, starting with one line, any two lines and the whole of the 9 numbers of the card.

The 80 ball Bingo is the choice for those who want to try something a little less traditional. As you can guess, the format is different here too, with a 4 x 4 grid, summing up 16 squares. To make it more appealing, bingo sites have colored the four columns differently, usually in red, yellow, blue and silver. The winning patterns can also be very creative in the 80 ball Bingo, with diagonal, horizontal or vertical lines, the Big X, Four Corners, Blackout Bingo or Centre Square.

Who plays the bingo games

Who plays the bingo games?

Business man Dave Thomas once said “Know your customer, and have a burning desire to succeed”, something that applies for all markets, and, in our case, for Bingo sites as well! The key is to get to know your community of clients, visitors or players. It may sound like a great deal of work, but this is where we come in: to give you all the information you need, so that you understand in depth your visitors’ habits and preferences.

What motivates most players to come back is the fun experience of chatting with people around the world and the chance of winning the big jackpot one lucky day. Make sure to let your readers know about our online bingo clients’ new games and promos as soon as they get launched, because you never know what will trigger their curiosity! In addition to that, don’t miss the opportunity to come up with custom-made offers and special bonus codes as a reward to their loyalty towards the bingo sites you’re promoting.

If you have a subscriber’s database, you should occasionally send them personalized mailers recommending different bingo sites from your portfolio! Your readers will appreciate the diversity you give them and will definitely pay them a visit. Also, don’t be afraid to recommend some casino sites you might be already promoting. You will find some really good advice in one of our previous articles to find out exactly how to convert your bingo players to casino enthusiasts.

Now that you know more than the basics about all those types of online bingo, as well as how to increase your revenue by handling your customers the right way, all you need is try implementing them to your own site and strategies, and see how it goes!

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